The UK plans to force social media and ad platforms like Google Ads to stop scam ads including fake celebrity endorsements, pop-ups with malware, and more (Thomas Seal/Bloomberg)

Thomas Seal / Bloomberg:

UK plans to force social media and ad platforms like Google Ads to stop fraudulent ads, including fake celebrity endorsements, malware pop-ups and more— – Ad-tech will be forced to suppress fraudulent ads — The measures are intended to supplement the Draft Law on Internet Security